In addition to our BBA/BBA(Computer Applications) degrees, ISB&M, Pune (Nande) offers an add-on professional programme in Media and Communication, i.e., Mass Communication, Advertising & Journalism to those desirous to make their career in media stream.
The World of Media, journalism and mass communication in general, is changing, driven by the spread of digital technology and social media. Media in all its forms now reaches into all our lives and studying a certificate media course at ISB&M COC will give you a well informed introduction to this complex, exciting and fast-changing world. These intensive and concentrated programmes are designed to align with students’ professional and personal lives, allowing the students to obtain advanced learning and practices, coupled with artistic commitments, in synchronization with the current global industry practices and their own desire to succeed in the new media playing field.
Seismic shifts in technology and consumption of media have created a wide range of opportunities for aspiring professionals from all backgrounds. Our industry-embedded faculty and professional staff are continually experimenting with new approaches and pushing the boundaries of media teaching, learning and practices.
Students are encouraged to try new approaches to their projects as they refine their creative voices and intensify their understanding and power of different medias and mediums.
During their programme period, students immerse themselves in designed media projects that include three distinctive fields and specialization:
The programmes are followed by high-intensity internships with top media companies in India and abroad followed by placement offers.
At ISB&M College of Commerce, the curriculum provides a judicious mix of theoretical orientation with hands-on practical assignments. Students develop practical skill-sets beyond formal training. They are as follows:
The teaching and assessment methods at ISB&M College of Commerce aim at creating a participant-driven learning environment that encourages students to take greater initiative and responsibility for their learning.
The teacher explains the concepts and its applications through various pedagogical tools. The performance of the student is continuously evaluated to know the student’s assimilation. This followed up with feedback processes with both the student and the parents.
BBA (Computer Application) students learn about various development tools involved in creating application software, to inculcate various methodologies in automation. The curriculum also includes projects and practical along with the class room sessions. BBA (Computer Application) course introduces every student to the practical aspects of software developments, keeping in mind the needs and requirements of the clients.
Mentoring and Counseling
Each student will be assigned to a faculty who would be his/her mentor and counselor. Mentors will have continuous interaction with students. They would help students to clarify their doubts and concerns, guide them to discover their strengths and weaknesses and take corrective action and coach them in career planning and goals attainment.Live work-experience will be planned to develop workmanship among students.
Events and Quiz Tests
ISB&M’s learning programmes require students to actively work on various events, lifestyle related programmes and competitions. Most of these programmes are entirely managed by students. Students learn peer leadership, planning, resource management and career value system.