PUNE Nande Campus

S. No. 44/1, 44 1/ 2, Nande Village
Pashan Sus Road, Taluka Mulshi
Pune 412 115
Dolamani Sahu: 07757029572
  020 66754651/64
  07757029571
  020 66754678
  admissions@isbm.ac.in

PUNE Mulshi Campus

Mulshi Group of Institute
Gat No. 237-243
Near Malhar Machi Resort
Sambhave Tal Mulshi
Pune 412108
7757029572

KOLKATA Campus

"Synthesis Business Park",
A&B wing, Ist Floor, CB D/1, JL - 23, AA - II, New Town, PO & PS : New Town,
Kolkata - 700156
Biswanath Thakur: 09230562572
Baishakhi Chatterjee: 09230562601
  033-66131604 / 05
  admissions.kolkata@isbmk.edu.in

BANGALORE Campus

Plot No. 241
Sompura Industrial Area
Niduvanda Village
Sompura Hobli, Nelamangala Taluk
Bangalore 562132
07757029572
  admissions@isbm.ac.in


Bangalore City Office

301, Anand Chambers,
# 27 Elephant Rock Road,
In front of Central library,
3rd Block, Jayanagar
Bangalore - 560 011
Dolamani Sahu: 07757029572
Kiran. V: 09916405502

Lucknow City Office

B-1/96, Near Jaipuriya College,
Vineet Khand, Gomti Nagar,
Lucknow – 226010
Shimul Banerjee: 09519218833
Avijit Banerjee: 09830991821

Gurgaon City Office

Rectangle No. 41,
Maidawas Sector – 64
Gurgaon, Haryana – 122101
Vijay Kumar: 09899115369
Avijit Banerjee: 09830991821

PROGRAMMES @ KOLKATA CAMPUS

Kolkata campus was founded in the year 2004. Kolkata campus offers following four courses:

1. Two Year Full Time Post Graduate Programme in Business Management with Dual Specialization in:

  • Marketing
  • Finance
  • Human Resource
  • Supply Chain & Operations Management (SCOM - Only for Engineers)

3. Undergraduate Programme in BBA.

2. Two Year Full Time Post Graduate Programme in Media & Communication with Dual Specialization in:

  • Corporate Communication & PR
  • Advertising
  • Broadcast & Journalism

4. Undergraduate Programme in Media, Communication, Advertising & Journalism.

Programmes

ISB&M programmes are ideally suited to graduates who are aiming to develop high profile corporate careers on long term and wish to seek promising break.

Learning Programme

Competency driven learning programme at ISB&M blends concept, theories and information with development of cognitive, social, emotional and leadership competencies. Post Graduate Programme at ISB&M is spread over six trimesters that includes classroom learning, action oriented development and clearly focused culture and values.

Teaching Methodology

At ISB&M, multiple teaching methods are used. Lectures, case analysis, group projects, business simulations, management games, live assignments, syndicates etc. form the core of the learning programme. Students are divided into groups of 10-12 for syndicates and 5-6 for group projects in each course. It fosters the development of the following competencies essential for today's competitive environment.

  • Professionalism
  • Business analytical skills
  • Decision making skills and Positive attitude
  • Pro-activeness & leadership skills

Summer Internships

Students of Post Graduate Programme undergo an internship with reputed companies at the end of the first year. The internship program provides the students with an insight into the corporate world and gives a practical overview of their respective specializations.

Dissertation

During the sixth trimester, students complete a dissertation on a topic of their choice under the guidance of their faculty.

Foundation Course - Includes

ISB&M has introduced a foundation course which ensures that the students have a proficiency level in the fundamental analytical skills which are required for any business manager. It includes IT skills, Mathematics, Accountancy and Communication Skills.

Workshops

This module aims to inculcate soft skills and competencies like leadership skills, professionalism, team spirit, problem solving skills, application of concepts, pro-activeness and make students rock solid professionals ready to combat all challenges.

Tutorials

Tutorials are small group of discussion on contemporary issues. Concepts & business models are included in each course. These discussions are driven by students and are facilitated by course faculties.

Self Study

Study groups are the perfect place to find new learning perspectives under faculty guidance. By joining a study group, you will have ample opportunity to observe a wide variety of study method in action .In Addition, you can contribute in other study member learning.

Post Graduate Programme Portfolio at ISB&M Campuses

Every student at ISB&M has different needs and learning style with career plans. Programme portfolio offers you an opportunity to structure your career by mixing to create portfolio for your career needs. We choose to blend out of available specialization to create your own unique career.

Programmes Pune-Nande Bangalore Kolkata
Marketing      
Finance      
Human Resource      
Supply Chain & Operations      
Insurance & Risk Mgmt.      
Media & Communication      

Inter Campus Exchange Programme

A student who wants to blend different programmes of specialization can choose one trimester exchange at another campus.

Post Graduate Programme in Business Management

COURSE STRUCTURE

Post Graduate Programmes in Business Management is step by step learning programme. It is designed to suit the needs of the learner and their career interest.

The number of courses to be taken for the completion of the programme:

Core Courses 24
Elective Courses 18
Summer Internship 01
Dissertation 01
Total 44

I. Core Courses

  • Quantitative Techniques I & II
  • Marketing Management I & II
  • Financial Management
  • Production & Operations Management I & II
  • Organizational Behavior I & II
  • Management Accounting
  • Managerial Economics I & II
  • Human Resource Management I & II
  • Business Communication I & II
  • Business Research Methods
  • Management Information System & ERP
  • Strategic Management
  • Business Law
  • Entrepreneurship
  • Business Ethics & Corporate Governance
  • Business Environment
  • Business Analytics

II. Foundation Courses:

  • IT for Managers
  • Financial Accounting:

III. Elective Courses

For each of the PGDM Programmes, a student has to select 18 courses in any of the following combination:

  • Marketing with Finance
  • Finance with Marketing
  • Marketing with Media & Communication
  • Insurance & Risk Management with Marketing /Finance
  • Marketing /Finance/IRM with Supply Chain & Operations Management (only for Engineers)

A student is to select the second area of concentration from the following provided.

A student specializing in Human Resource, have to select 18 courses from the following Specializations:

  • Human Resource Management
  • Industrial Relations

IV. Specialized Courses

Marketing

  • Sales & Distribution Management
  • Services Marketing
  • Consumer Behaviour
  • Integrated Marketing Communication
  • Product & Brand Management
  • B-to-B Marketing
  • Customer Relationship Management
  • International Marketing
  • Rural Marketing
  • Digital Marketing
  • Retail Management
  • Strategic Marketing Research
  • Advanced Marketing Research
  • Marketing Models

Finance

  • Security Analysis & Portfolio Management
  • Financial Markets & Services
  • Derivatives, Options & Futures
  • Corporate Finance
  • Banking Management
  • International Finance
  • Management Control System
  • Corporate Taxation
  • Investment Banking
  • Strategic Financial Management
  • Financial Modelling
  • Project Finance and Capital Budgeting
  • Working Capital Management
  • Fixed Income Securities
  • Behavioural Finance
  • Merger & Acquisitions

Human Resource Management

  • Training & Development
  • Organizational Change & Development
  • Assessment Center & Development
  • Performance Management System
  • Executive Compensation & Personal Taxation
  • Recruitment & Selection
  • Talent Management
  • Global HRM
  • Human Resource Information System
  • Strategic Human Resource Management
  • HR & Manpower Planning

Industrial Reletaions

  • Labor laws I, II & III
  • Collective Bargaining & Trade Unions.
  • Wage Compensation & Welfare Mgmt.
  • Grievance Management
  • Industrial Psychology
  • Industrial Discipline
  • ndustrial Relations: A New Perspective

Insurance & Risk Management

  • Fundamentals of Risk Management
  • Life & General Insurance Practices
  • Credit Risk Management
  • Derivatives, Options and Futures
  • Project Risk Management
  • Security Analysis & Portfolio Management
  • Investment Banking
  • Financial Markets & Services
  • Information Security & Management
  • Labor

Advertising & Public Relations

  • Consumer Behaviour
  • Creative Advertising / Promos
  • Media Planning
  • Digital & Online Media
  • Radio as Marketing Tool
  • Advertising Agency & Strategy Research
  • Event Management
  • Ad Campaign
  • Social Media
  • Domain Advertising – Brand/Product/Service
  • Corporate Communication
  • Account Planning
  • CSR
  • PR Agency & Strategy Research
  • Event Management
  • PR Campaign
  • Domain Public Relations – Financial PR
  • Sports PR / Celebrity PR

Advanced SCOM & Systems

  • Inventory & Warehousing Management
  • Procurement & Vendor Management
  • Sea, Land & Air Logistics
  • Supply Chain Modeling, Design and Performance Management
  • Digitization and Automation in Supply Chain Management
  • Financial Decision Making in Supply Chain Management
  • Systems Engineering
  • Risk Management in Supply Chain Management
  • Global Supply Chain Management
  • Decision Support System & Expert System
  • Fuzzy Logic & Neural network for Operation Design
  • Statistical Thinking and Data Analysis
  • Entrepreneurship & Small Scale 3PL - 4PL Industries Management
  • Transportation Policy & Strategy

Internship Programme

A student is to take summer internship of 8-10 weeks in a reputed company at the end of the first three trimesters. The internship provides students an insight of the corporate world.

Dissertation

A student is to do a dissertation to his/her choice under the guidance of a faculty.

Post Graduate Programme in Media & Communication

COURSE STRUCTURE

Post Graduate Programmes in Media & Communication is step by step by step learning programme. It is designed to suit the needs of the learner and their career interest.

The number of courses to be taken for the completion of the programme

Core Courses 27
Elective Courses 18
Summer Internship 01
Dissertation 01
Total 47

I. Core Courses

Trimester I

  • Introduction to Mass Communication
  • Introduction to Photography
  • Introduction to Advertising
  • Introduction to PR & Event Management
  • Introduction to Film & TV Production
  • Marketing Management
  • Organisational Behavior
  • Business Communication
  • Managerial Economics

Trimester II

  • Introduction to Corporate Communication
  • Basis of Graphics
  • Fundamentals of Marketing
  • Introduction to Visual Communication
  • Accounting for Managers
  • Marketing Management
  • Economic Environment for Business
  • Management Information System

Trimester III

  • Media Research Methodology
  • Corporate values & ethics
  • Media planning I
  • Basics of Light and Cinematography I
  • Script writing I
  • Financial Management
  • Strategic Management
  • Business Law
  • Business Reporting & Presentation

Internship Programme

A student is to take summer intership of 8-10 weeks in a reputed company at the end of the first three trimesters.The internship provides students an insight of the corporate world.

PGPMC Specializations

The media specializations provide an opportunity to specialize in two areas of interest. A student is to take at least 6 courses in each area of concentration. Beside the 12 courses for two areas of concentration, a student can choose the remaining 6 elective courses across different areas of concentration.

Corporate Communication & PR

Advertising

Broadcast & Journalism

Advertising

  • Consumer Behavior
  • Creative Advertising /Promos
  • Brand & Product Management
  • Media Planning & Buying
  • Account Planning
  • Digital and Online Media
  • Radio as Marketing Tool
  • Advertising Agency & Strategy Research
  • Media Research
  • IMC
  • Strategy Marketing
  • Customer Relationship Management
  • Event Management
  • Ad Campaign
  • Social Media
  • Domain Advertising – Brand /Product/Service

Broadcast & Journalism

  • Understanding News across Media Sound/Audio I
  • Film/TV Grammers
  • Videography I
  • News Writing And Reporting
  • Entertainment Media Management
  • Broadcast Journalism
  • News Analysis
  • Research
  • Photo Journalism
  • Editorial Operations
  • Editing I
  • News Capsule Production
  • Videography II
  • Current Affairs
  • Domain News- Political/Sports/Entertainment/Crime

Corporate Communication & PR

  • Corporate Communication
  • Consumer Behaviour
  • Brand & Product Management
  • Media Planning & Buying
  • Account Planning
  • Crisis Management
  • CSR
  • PR Agency & Strategy Research
  • IMC
  • Strategic Marketing
  • Event Management
  • Media Research
  • PR campaign
  • Social Media
  • Sport Communication & Management
  • Domain Public Relations – Financial PR/Sports PR/Celebrity PR/IT/Health/Education

Media Management & Production

  • Understanding of Theatre
  • Sound-Audio I
  • Film /TV Grammar
  • Videography I
  • Non-fiction/Script Writing
  • Fiction/Script Wring
  • Entertainment Media Management
  • Radio Production
  • Film/Program Analysis
  • Media Research
  • Direction
  • Editing I & II
  • Documentary Production
  • Videography II (Multicam)
  • Sound-Audio II
  • Fiction Film Production
  • Domain Production – Music Video/Song/TV
  • Commercial/Public Service

Dissertation Project

A student is to do a dissertation project to his/her choice under the guidance of a faculty.

Post Graduate Programme in Supply-Chain & Operations Management

PGPSCOM: Programme Structure

Programme structure is developed to balance conceptual and practical skills and abilities. Programme will develop business analysis, problem solving and decision making skills and leadership ability. Programme coverage includes key functional areas of management.

Post Graduate Programme in Supply Chain & Operation Management is designed for engineering graduates. It is unique programme that leverages the engineering knowledge and blends with the management skills related to Supply Chain & Operation Management.

The number of courses to be taken for the completion of the programme

Core Courses 31
Elective Courses 12
Summer Internship 01
Dissertation 01
Total 45

PGPSCOM Core Courses

PGPSCOM core courses are focused on all areas of Business Management that are essential to understand the business in a holistic context. A student is to take the following courses.

  • Marketing Management
  • Quantitative Techniques I & II
  • Managerial Economics I & II
  • Business Communication
  • Introduction to Supply Chain Management
  • Operations Management
  • Financial Management
  • Business Research Methods
  • Strategy Management
  • Business Law & Corporate Ethics
  • Economic Business Environment
  • Distribution Management
  • Enterprise Resource Planning
  • Cost Accounting
  • E-Business
  • World Class Computer Integrated Manufacturing
  • Flexible Manufacturing System GT
  • Total Productive Management
  • Purchase & Sourcing Management
  • Total Quality Management
  • Services Operations Management
  • Operations Research
  • Management Information System
  • Project Management
  • Service Operation Management
  • Professional Leadership Program
  • IT for Managers (Foundation Course)
  • Organisational Behaviour (Workshops)

After completion of this Level, a student may take the Specialized Management Level with dual specialization.A student is to take at least 6 courses in each area of concentration. Beside the 12 courses for two areas of concentration, a student can choose the remaining 6 elective courses across different areas of concentration.

PGPSCOM specializations

After completion of the core courses, a student may take PGPSCOM specialization courses. A student is to take at least 6 courses in each area of concentration. Beside the 12 courses for two areas of concentration, a student can choose the remaining 6 elective courses across different areas of concentration.

Marketing

  • Sales & Distribution Management
  • Services Marketing
  • Consumer Behavior
  • Integrated Marketing Communication
  • Product & Brand Management
  • B-to-B Marketing
  • Customer Relationship Management
  • International Marketing
  • Rural Marketing
  • Digital-Marketing
  • Strategic Marketing Management
  • Advanced Marketing Research

Retail

  • Concepts of Retailing
  • Retail Stores Management
  • Retail Pricing
  • Buying & Merchandising
  • Supply Chain Management in Retail
  • Retail Marketing
  • HRM in Retail
  • Mall Management
  • Franchising
  • International Retailing
  • Store Design & Visual Merchandising
  • Retail Operations Management

Advanced SCOM & Systems

  • Decision Support Systems & Expert Sys
  • Fuzzy Logic & neural network for operations design
  • IT for Business : e CRM & SRM
  • Statistical thinking & data analysis
  • Logistics and transport planning tools & Methods
  • Systems Engineering
  • Theory of Constraints & Flexible Manufacturing
  • Supply Chain Modeling , Design & Performance Measurement
  • Global HRM

 

  • Human Resource Information System
  • Strategic Human Resource Management
  • Retail Supply Chain Management
  • Sea, Land & Air Logistics
  • Inventory & Warehousing Management
  • E Commerce & Online Retail
  • Transportation Policy, Strategy
  • Transportation System Analysis: Demand & Economics

Internship Programme

A student is to take summer internship of 8-10 weeks in a reputed company at The internship provides students an insight of the corporate world.

Dissertation

A student is to do a dissertation to his/her choice under the guidance of a faculty.

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